Live-recruiting

Wharf Research has the exclusive ability to provide a national sample of consumers from a single location. We are located on Pier 39, the heart of the 8th most popular tourist destination in the U.S. according to The Forbes Traveler 25 Most Visited U.S. 2010, and the foot traffic past our front door exceeds 15 million people annually.

• Expert Recruiters. Our recruiting team is friendly, professional, and highly trained to identify, screen and recruit consumers that align with your target.
• Fast Turnaround. Since live-recruiting is done on the day of the study, as soon as the research plan is conceived we can start testing with consumers. This also facilitates a flexible and progressive research process where the sample can be adjusted throughout the study.
• National and International Sampling. From our Pier 39 location, we regularly field studies with consumers visiting from around the U.S. and other parts of the world.
• Mobile Live-Recruiting and Research. Since market research does not always fit within the confines of a focus group facility, our team of recruiters and moderators can easily travel where needed to conduct research.

• Fresh Consumers. Fresh Ideas. Most of our live-recruited consumers are either unfamiliar with market research or have never participated in a study before.
• Diversity Breeds Innovation. Live-recruiting can bring different cultures together to intermingle in a single room.
  
  

Pre-recruiting

• Not Just Big City Folks. We regularly recruit consumers in a radius exceeding 50 miles of our San Francisco office. From “Early Adopter” to “Mainstream”, we have access to the specific kind of consumers you need.

• Regional Database. Recruiting from our database guarantees reliable results. We collect in-depth consumer information and photos, so we know exactly who will be here before they step in the front door.


• Expert and Professional Panels. We have panels of consumers, experts, and professionals with decision-making capabilities spanning a variety of industries. From moms to corporate executives to small business owners, we guarantee access to the consumers you need.
  • Our Food Operator Panel is a panel of over 2,000 restaurant industry decision makers (including chefs, owners, and managers) from around the country. Their expert feedback is often the best way to assess a food product before launch.

• Real-life Recruiting. Our recruiting team combine outgoing personalities, and research know-how. We are constantly on the lookout for quality consumers. Our database is sourced from word of mouth referrals and live-intercepts in real-life environments.


• Reliably Fresh. We keep strict track of our consumers to limit their participation and potential over-exposure to the research process.